DARVIDOU, Konstantia. Omnichannel Marketing in the Digital Age: Creating Consistent, Personalized and Connected Customer Experiences. Technium Business and Management, [S. l.], v. 10, p. 34–54, 2024. DOI: 10.47577/business.v10i.11903. Disponível em: https://www.techniumscience.com/index.php/business/article/view/11903. Acesso em: 18 apr. 2026.